A notice has been published stating that making misleading claims about medications’ ability to treat specific illnesses could result in a fine of Rs 1 lakh. In a petition, the Indian Medical Association (IMA) claimed that the ads made false statements that discredited doctors and disparaged allopathy.
Source: patanjaliayurved.org
It said that they directly violated laws such the Consumer Protection Act and the Drugs and Magic Remedies Act. Every business has the right to advertise its goods. Patanjali isn’t being criticised for that. It is accused of disseminating and spreading lies.
In their petition, the IMA included quotes from the yoga guru regarding allopathy and its practitioners, characterising them as flagrantly false assertions and systematic disinformation. It also indicated apathy and passivity on the side of the authorities. Notices alleging a smear campaign against the Covid-19 vaccine campaign and modern medicine were served to the Center last year.
Source: Live Hindustan
The Supreme Court’s statement that it does not want to turn this into an allopathy versus ayurveda dispute is exactly on point. The goal is to identify a workable countermeasure for the threat posed by deceptive advertising.
It is expected of the Center to provide practical recommendations. A rigorous and objective analysis of each and every advertisement for any medical system must be the first step. Any untrue statement ought to be removed right away and punished. At all costs, health interests cannot be sacrificed.
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