Delhi High Court Orders In Favor of Amitabh Bachchan Against The Misuse Of His Personal Attributes

Talking about the same, his lawyer Amit Naik says,
This landmark verdict will injunct any person from using the name, image, voice and other personality attributes of Mr. Bachchan without his consent and authorization by any means, physical or digital. The Indian jurisprudence will finally develop and evolve on personality rights and Mr. Amitabh Bachchan is the right personality to set this trend. We are pleased that the Delhi High Court has presented this landmark verdict and am grateful to Mr. Salve and Mr. Praveen Anand for this trend setting order which will help talent in our country to protect their personality rights.Mr. Bachchan has asked the High Court to stop people from using his name, image, and voice because his name, image, and voice are being used wrongly by mobile app developers, lottery organizers who are illegally linked to KBC, book publishers, T-shirt sellers, and many other businesses.Big B has taken a significant step to put an end to irregularities committed in his name, and it will make a difference. In fact, the Delhi High Court has found out that some people have used Mr. Bachchan’s name to register a web domain. Under these orders, telecom service providers have been told to block access to all phone numbers that the defendants used to send messages that broke the law.Amitabh Bachchan was most recently seen in Goodbye, Brahmastra, and Uunchai. He will next be seen in Ganpath, Project K, and a number of other films.