Man United renews Adidas partnership by 10 years

The renewal marks a significant milestone in the history of the club’s partnerships. Manchester United first teamed up with Adidas in 2015, and the collaboration has been nothing short of a success. The union has seen the club don stylish and innovative jerseys that have become iconic symbols for supporters worldwide.
The new 10-year deal, valued at an estimated u00a3750 million, is set to become one of the most lucrative kit sponsorships in the world of football. The partnership not only showcases the enduring appeal of Manchester United as one of the biggest football clubs globally but also highlights the continued prominence of Adidas as a leading sportswear brand.
In a joint statement, Manchester United’s Executive Vice-Chairman, Ed Woodward, and Adidas CEO, Kasper Rorsted, expressed their delight at the extension of the partnership. Both parties emphasized their commitment to pushing the boundaries of design and technology in football apparel, providing players and fans with cutting-edge products.
The Adidas-Manchester United partnership goes beyond just jerseys, with a range of co-branded merchandise capturing the hearts of supporters. From training gear to leisurewear, the collaboration has been instrumental in bridging the gap between football and fashion.
For Adidas, the extended partnership represents a strategic move to reinforce their presence in the fiercely competitive football market. The sportswear giant continues to strengthen its association with top-tier football clubs, reaffirming its dedication to innovation and excellence in sportswear.
Source  TOI
As the new 10-year contract takes effect, fans can anticipate a fresh wave of innovative and stylish designs, celebrating the rich history and future aspirations of Manchester United. The club’s global fan base eagerly awaits the launch of the new jerseys, and anticipation is building for what promises to be another exciting era in the world of football fashion.
The renewal of the Adidas-Manchester United partnership demonstrates the enduring allure of the beautiful game and the power of sportswear brands to connect with millions of fans worldwide. As both entities look forward to the next decade of collaboration, football enthusiasts can eagerly await the unveiling of the next generation of Manchester United’s iconic Adidas jerseys.
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